Digital Marketing Trainee

  • Challenge & Learning
  • Singapore
  • Applications have closed

Website ntusg NANYANG TECHNOLOGICAL UNIVERSITY

Programme Summary

With the release of Enhanced SGUnited Programmes announced by Workforce Singapore (WSG) in conjuncture with Singapore Business Federation, NTU offer attachments and traineeships to support the SGUnited Mid-Career Pathways Programme (SGUP) and SGUnited Traineeships (SGUT). The programmes are part of NTU’s effort to create relevant and meaningful opportunities for our nation’s mid-career individuals and fresh graduates looking for full-time positions.

About the School

Consistently counted among the world’s top-tier business schools, we are one of the most established and comprehensive providers of business and management education in the Asia-Pacific.​​​

As a premier business school within a leading technological university, we draw on the best of East and West to inspire innovation, leadership and transformation through cutting edge research, sustainable innovation, and holistic education.

Job Description

  • Work closely with the team to develop digital marketing strategies and assist with execution of plans for CSO. This includes digital, social, content management and online lead generation strategies
  • Conduct market research and benchmarks to provide insights into best practices, competitor analysis, market conditions, consumer behavioral or target audience/segmentation
  • Champion and roll our mentoring and career coaching marketing activities
  • Assist with planning and execution of marketing strategies for student and employer engagement, including lead generation
  • Be actively challenged to create a consistent brand identity, value proposition and positioning with students and employers
  • Execute digital marketing campaigns across relevant platforms
  • Monitor and optimize digital marketing activities and generate reports for analysis
  • Fine tune marketing approaches to acquire more responses
  • Work with analytics trainee to remarket and retarget students and employers for optimum reach and exposure
  • Present reports and recommendation on results of marketing campaigns

Requirements

  • Bachelor’s Degree, preferably in a marketing/communications related major. Candidates with the confidence, experience and demonstrable, transferable skills in marketing will also be considered
  • Excellent command of the English language with good copy writing ability would be ideal
  • Strong team player, open-minded, enthusiastic, and eager to learn
  • Good interpersonal and communication skills
  • Working design and video editing skills would be an asset
  • Fresh grads and mid-career applicants (2 – 5 years) who are desirous of deepening their hands on skills in marketing across a range of live projects
  • Those interested in developing their skills in multi-audience marketing activities
  • Interest in working in the education sector

Duration of Traineeship/Attachment Offered: 6 months

Approved Training Allowance

  • Fresh Graduates – $2500
  • Non-Mature Mid-Career Individuals – $3000
  • Mature Mid-Career Individuals – $3300

This position is open for both recent graduates and mid-career individuals (mature and non-mature). Graduates interested in this position should possess a University Degree. Mid-career individuals from any qualification level can apply.

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